Meow Mix


Agency: FCB


Consumers will get the chance to make their own cat music at Meow Mix’s mobile recording studios, which will soon be deployed. On Aug. 13, New Yorkers in Columbus Circle can join country music superstar Kellie Pickler to make their own ode to feline friends by recording the iconic 30+-year-old jingle. And, it’s all for a good cause. For every jingle recorded, Meow Mix will donate 100 meals to the Food Bank of New York for cats in need.

This professional campaign titled 'Ashworth' was published in United States in August, 2014. It was created for the brand: Meow Mix, by ad agency: FCB. This Digital medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted over 9 years ago.


Advertising Agency: FCB, Chicago, USA
Chief Creative Officer: Todd Tilford
Group Creative Director: Teddy Brown
Creative Director: Suzanna Bierwirth
Associate Creative Director: Tony Mavrelis
Senior Art Directors: Lauren Loehr, Dan Thorne
Group Management Director: Michelle Derderian
Account Director: Lindsay Tomek
Account Executive: Kate McGarrahan


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