ADVERTISING

MSA University

Alshaarie Shaarieuna (الشارع شارعنا)

School: MSA University

TV ad 1

TV ad 2

Website

social Media

social media

social Media

Social media

Description

Alshaarie Shaarieuna (الشارع شارعنا) is a cultural festival that celebrates Egyptian street culture and identity by transforming the essence of everyday Egyptian life into an immersive experience. Inspired by the daily scenes of Egyptian streets, the project highlights that the street is more than just a physical space it is a place that shapes culture, traditions, social connections, and identity. Through food, music, art, local markets, and interactive experiences, the festival brings together the elements that define Egyptian life and community.

The aim of the project is to preserve cultural heritage, strengthen the sense of belonging, and showcase Egyptian identity in a creative, modern, and memorable way.

This student campaign titled 'Alshaarie Shaarieuna (الشارع شارعنا)' was published in Egypt in July, 2026. It was created for the brand: MSA University, by ad school: MSA University. This Design, Digital, and Print media campaign is related to the Food, Hospitality, Tourism, and TV and Streaming Promos industries and contains 29 media assets. It was submitted 2 days ago by Graphic designer : Gamal Mohamed .

Credits

This campaign is introduced by Gamal Mohamed
Student at Modern science and art (MSA) university Faculty of Arts and Design Graphics and media art department
Unit Supervisors:
Dr. Rania Ezzat
TA.Arwa Hazem
TA Raneem Maghraby
TA. Cathrine Shoukry

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