All terrain

Agency: BBDO


The idea is to use the rotating panel billboard (introduced recently in Beirut) to show the command that the Q7 has on any type of road. The car is a sticker placed on a Plexiglass, and never actually moves. Movement is confined to the background.

This professional campaign titled 'All terrain' was published in Lebanon in February, 2010. It was created for the brand: Audi, by ad agency: BBDO. This Outdoor medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 13 years ago.


Advertising Agency: Impact BBDO, Beirut, Lebanon
Executive Creative Director: Walid Kanaan
Creative Director: Joe Abou-Khaled
Art Director: Anthony Azzi
Copywriter: Malak Makki
Photographer: Ahmad Moughnieh

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