ADVERTISING

Squarespace

Aint No Time Theme

School: School of Visual Arts

Description

According to our survey of creative directors, designers and industry recruiters, 9-10 said that it takes too much time to watch case study videos on portfolio websites. Based on that insight, we came up with a theme that automatically turns people’s case study videos into concise key frames with subtext when a video is embedded on the page. Thus, the gist of an idea can be understand by simply scrolling.
This won Silver (Graphite Pencil) - 2017 D&AD New Blood Award and Bronze - 2017 Creativity International Award.

This student campaign titled 'Aint No Time Theme' was published in United States in February, 2017. It was created for the brand: Squarespace, by ad school: School of Visual Arts. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 4 years ago.

Credits

Advertising School: School of Visual Arts, New York, USA
Creative Directors: Sung Kwon Ha, Mike Oh
Art Director / Copywriter: Yeon Sang Yoon, Jin Park

ADVERTISING

iStock Essentials

flight through neon tunnel, movi...

Artist: wacomka

iStock Signature

Frame

Artist: ayagiz

iStock Signature

Multicolored Abstract Futuristic...

Artist: Selim Dönmez

iStock Essentials

Blank wood a5 frame mockup inter...

Artist: AlexandrBognat

iStock Signature

T/L Top View over Outdoor Parkin...

Artist: AerialPerspective Works

iStock Essentials

Retro 80s Background - 4K Resolu...

Artist: KWS636

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.