Description
Every minute counts. A new TV spot by Kaufland highlights the critical first moments of sudden cardiac arrest. The spot is part of the “For the Love of the Heart” initiative. The campaign aims to raise awareness of the use of automated external defibrillators (AEDs) and encourage the public to take action in emergency situations.
This professional campaign titled 'AED' was published in Czechia in April, 2026. It was created for the brand: Kaufland, by ad agency: VML Czechia. This Film medium campaign contains 1 media asset. It was submitted 34 minutes ago.
Credits
Director: Jan Švejkar
DOP: Radim Střelka
Key Visuals: Miro Minarovych
Stills: Lukáš Masner
Production Company: Charlie Papa
Producer: Ctibor Pouba
Line Producer: Vilém Postránecký
Production assistant: Kateřina Matoušová
Copywriter: Honza Bárta
Art Director: Mariya Usikova
Creative Director: Štěpán Kouba
Account Director: Patricie Jelínková
Junior Account Manager: Lucie Nedbálková