A RESIST'R CASE
Description
Eastpak’s “A “Resist’r Case campaign is a clever nod to action thrillers like Ronin and Pulp Fiction. It tells the story of two guys tasked with delivering a suitcase from point A to B. Naturally, things go sideways. Spies, chaos, and urban chases ensue, with rooftops, alleys, and gritty cityscapes in Brussels setting the tone.
The real star? The suitcase. It’s tossed, scraped, dropped, and dragged through it all—never missing a beat. No dents, no fuss, just pure resilience. More than just a bag, it feels like a reliable sidekick, built for the kind of chaos life throws your way. Built to resist.
The campaign is simple yet striking, showing off Eastpak’s design in a way that feels effortless but memorable. It’s not flashy—it’s functional, and that’s exactly the point.
This professional campaign titled 'A RESIST'R CASE' was published in Belgium and France in December, 2024. It was created for the brand: Eastpak, . This Content, Film, and Print media campaign is related to the Fashion, Recreation, Leisure, and Travel and Tourism industries and contains 9 media assets. It was submitted about 1 month ago.
Credits
EASTPAK: Elke Bruggeman / Can Bayraktaroglu / Caroline Sysmans
Production: ILA Studio / Lies Muys
Producer: Sarah theys & Lise Everaert
Director: Jef Boes
Photographer: Jef Boes
Dop: Ivo Nelis
Gaffer: Louis-Philippe Beauduin
Digi: Ushua Goeminne
Grip: Laurens De Coster
Art department: Silke De Rycke
Set dresser assistant: Ellen Brock
Car handler: Valentin Declameren
Stylist: Vincent Van Laeken
Styling assistant: Nathalie Klockaerts
H&mu: Kim Theylaert
Productions assistant: Maxine Lodeweyckx, Gaelle Spaas, Alexia de Splenter
Post production: FRAMES post production
Editor: Bram Dutry
Online edit: Robin de Praetere
Grading: Fons Vanoverbeke
Music & sound design: KLANKWERK
Retouching: Patrick Bras
Design: Martijn Leenaers
