ADVERTISING

Bud Light Anheuser-Busch

A Night in Nashville

Agency: Anomaly

Description

Bud Light And Post Malone Team Up For “A Night In Nashville”, An Exclusive One-Night-Only Country Music Event.

Bud Light and 9x RIAA diamond-certified, GRAMMY® Award-nominated phenomenon Post Malone have officially partnered together again as they head to the epicenter of country music for “A Night in Nashville” that will bring fans 21+ closer to one of most highly anticipated album releases of the year. This event will feature an exclusive night of live music from Post Malone in Nashville, TN on Tuesday, July 16th, featuring music from his forthcoming album as well as the classics.

“Bud Light has rocked with me for a while now, and I really can’t thank them enough for all the love and support they’ve shown through the years.” said Post Malone. “July 16th is going to be a kick ass night and I can’t wait to share what I’ve been working on with everybody.”

Starting today, country music fans can direct message Bud Light’s Instagram or Facebook “A Night In Nashville” for information on how to enter for a chance to win tickets to one of the hottest shows of the summer through Bud Light’s Easy Wishes platform.

“Post Malone is the hottest artist in the world and a loyal Bud Light partner and true fan of the brand. Bud Light has been so lucky to have a front row seat to his remarkable career over the years and we couldn’t be more excited to embark on this new era with him,” said Todd Allen, SVP of Marketing for Bud Light. “Bud Light is bringing the best of country music to fans all summer long and ‘A Night in Nashville’ is the epitome of a true once-in-a-lifetime country experience we know fans will never forget.”

Bud Light’s partnership with Post Malone expands the brand’s deep presence within country music as the brand builds off of its decades-long history of bringing fans unparalleled access to live music, through experiences like the Bud Light Backyard Tour and the Bud Light Dive Bar Tour Series. Throughout 2024, the brand is showing up at the biggest country music moments like Stagecoach and CMA Fest, and teaming up with some of the biggest artists in country music.

This professional campaign titled 'A Night in Nashville' was published in United States in July, 2024. It was created for the brands: Anheuser-Busch and Bud Light, by ad agency: Anomaly. This Experiential and Integrated media campaign is related to the Alcoholic Drinks and Music industries and contains 1 media asset. It was submitted 12 months ago.

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