A Matter of Craft
Agency: MullenLowe Group
Description
Poster for BOLD, the conference series by MullenLowe Bucharest focusing on advertising industry trends & insights. The visual depicts the octopus from the company’s logo. The posters itself was a showcase of craft for the conference. First it was drawn, then manually embroidered, finally to be photographed and retouched.
This professional campaign titled 'A Matter of Craft' was published in Romania in April, 2019. It was created by ad agency: MullenLowe Group. This Print medium campaign is related to the Agency Self-Promo industry and contains 1 media asset. It was submitted over 4 years ago by Group Creative Director: Silviu Antohe of MullenLowe Bucharest.
Credits
Advertising Agency: MullenLowe Romania, Bucharest, Romania
Illustration & Photography: Silviu Antohe
Group Creative Director / Art: Silviu Antohe
Group Creative Director / Copywriter: Mihai Costache
