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Apple iPhone

A Gift for Mom

Agency: TBWA\Media Arts Lab

Description

A Gift for Mom | Shot on iPhone in Spatial Video | Experienced on Apple Vision Pro

For one whole year, Khulan and Sam filmed their newborn son in spatial video on iPhone. Sam secretly edited the spatial videos into a home movie for Khulan to watch on Apple Vision Pro.

For Mother’s Day, Sam surprised her with the home movie and a chance to relive her memories as if she was there again. Watch to see her reaction.

This professional campaign titled ' A Gift for Mom' was published in Multinational Worldwide in May, 2025. It was created for the brands: Apple and iPhone, by ad agency: TBWA\Media Arts Lab. This Film medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted about 1 month ago.

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