welcoming new citizens to Animals Republic
Health Insurance, Education & Housing for Animals Republic Citizens
Description
The name gives it away, but this is how we transformed a one-stop pet shop startup into a country for pets, distinguishing it from a dozen other pet shops in the market.
We launched the country on social media and offered free Citizenship Certificates, National IDs, and even free Medical Checkups. Transformed products into a subscription model with Pet Health Insurance, Housing Plans, Education Programs, etc.
This professional campaign titled 'A Country for Pets' was published in Egypt in November, 2021. It was created for the brand: Animals Republic, by ad agency: KickAds. This Design, Digital, and Integrated media campaign is related to the Pets industry and contains 10 media assets. It was submitted 2 days ago by IDEAS worth MILLIONS: KickAds of Creative Agency.
Credits
Advertising Agency: KickAds
Creative Team: Yasser Ghoneim, Farah Khaled, Omar Ehab, Seif Al Islam