We recreated the iconic Squid Game card and placed 10,000 of them around the city centres of New York and Miami. Not to invite those behind on their credit card payments to play a twisted game, but instead to let them know there’s a better way to get back on track. Relief is an app that uses AI and collective bargaining with creditors to actually reduce what people owe.
This professional campaign titled 'A Better Way' was published in United States in October, 2021. It was created for the brand: Relief, by ad agency: Wunder. This Ambient medium campaign is related to the Finance industry and contains 5 media assets. It was submitted over 1 year ago by Creative Director: Stephen Flynn of Wunder.
Advertising Agency: Wunder, Halifax, Canada