A grieving father transforms his son’s murder into a national effort to establish better gun laws -- using the same 3-D printing tech churning out guns across the country. The film captures the creation of the world’s first 3D -printed activist, modeled on Joaquin “Guac” Oliver, one of 17 Parkland students killed in the 2018 mass shooting. Guac the 3-D activist travels from New York to South Africa, and to the steps of Congress in Washington D.C., to highlight the dangers of the lawful online distribution of 3-D gun blueprints. As Guac is transformed from victim to activist, he and his family work to safeguard our children from a government failing to provide them the safety and protection that should be their birthright.
This professional campaign titled '3D Activist: The Documentary' was published in United States in March, 2019. It was created for the brand: Change the Ref, by ad agency: Alma. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 4 years ago.
Advertising Agency: ALMA, Miami, USA