Label Tech

25 Year Anniversary Direct Mail

Agency: Brandcentral


Label Tech wanted to produce a Direct Mail to commemorate their 25 year anniversary. We wanted to tell the Label Tech story in an engaging way, their USP centered around craft and attention to detail which perfectly aligned with the whiskey distilling process along with the obvious
maturing / anniversary association made this a perfect match. We produced a custom label that centered around the concept of a Magnificent Voyage.

This professional campaign titled '25 Year Anniversary Direct Mail' was published in Ireland in January, 2018. It was created for the brand: Label Tech, by ad agency: Brandcentral. This Direct medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted almost 6 years ago.


Advertising Agency: Brandcentral, Dublin, Ireland
Creative Director / Art Director: Gerard Whelan
Copywriter: Elaine Prentaville
Illustrator: Steve Dogan
Photographer: John Lalor
Marketing: Yellow Mountain Marketing


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