2-in-1 solution for cleaning dog poop

Agency: Milenium5


Poopail is the world’s only 2-in-1 solution for cleaning dog poop. You don’t have to bend over to scoop the mess and it can be stored in a bag for up to a week. It guards you against unpleasant smells, and back pain, and saves you tons of trips to the trash bin.

Milenium5 came up with a video concept that combined storytelling and product explanation — 2-in-1. The story is told from the point of view of two 2D animated flies who hunt for a dog’s poop in a country house backyard. But before they can pounce on their meal, the dog’s mess is scooped, and the flies end up with nothing. The technical explanation of how the Poopail works were modeled and animated in 3D.

The video was a part of the Poopail Kickstarter crowdfunding campaign that raised $460,000 – 90 times the campaign’s goal.

Milenium5 is a full-service video production house. We make 2D, 3D, and live-action ads and promos that help businesses build their visual identity and communicate effectively with their customers.

This professional campaign titled '2-in-1 solution for cleaning dog poop' was published in Armenia in March, 2021. It was created for the brand: Poopail, by ad agency: Milenium5. This Digital and Film media campaign is related to the House, Garden, Household Products, and Pets industries and contains 1 media asset. It was submitted about 1 year ago by Agency: Milenium5 of Milenium5.


Advertising Agency: Milenium5
Creative Director: Hovhannes Yepremyan
Producer: David Miroyan
Creative Copywriter: Yeva Gasparyan
Agency Director: Erik Khachatryan
Creative Producer: Ruben Arevshatyan
Director: Armen PiriMasihi
Executive Producer: Karen Elgatyan
Production Company: Milenium5
Production Design: Ruben Arevshatyan
Director of Photography: Suren Tadevosyan
Gaffer: Vardan Brutyan
Stylist: Ariga Torosian
Storyboard: Gor Yengoyan
Editor: Karen Melkumyan
Cartoon Animation: OnOff Studio
Music & Sound: Karen Melkumyan
Agency Partner։ TCF


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.