1 out of 10

Agency: Uzina


It’s said that 1 out of 10 Europeans were conceived in an IKEA bed. However, despite this news have been disseminated in some of the largest sources of information in the world, there is no data to confirm this statistic. We simply believe it because it is very likely. And the only reason this myth has been repeated as a truth so many times is the affordability of IKEA products. This is the biggest proof that IKEA design is for everyone.

This professional campaign titled '1 out of 10' was published in Portugal in September, 2022. It was created for the brand: IKEA, by ad agency: Uzina. This Film medium campaign is related to the House, Garden and Retail Services industries and contains 1 media asset. It was submitted over 1 year ago by Art Director: Pedro Barroso of Uzina Portugal.


Advertising Agency: Uzina, Portugal
Client: IKEA Portugal
ECD: Susana Albuquerque
CD: Andreia Ribeiro
CCO: António Roquette
Art Director: Pedro Barroso
Copywriter: Fernando Silva
Account Executive: António Ataíde
Executive Project Manager: Carolina Pinheiro
Production Company: 78 Films
DOP: Maurício Padilha
Director: João Marques


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.