Description
Agency VSA Partners announced today that “Until Justice Just Is,” a social justice campaign created in collaboration with the YWCA, has received a Bronze Award in the 2nd Annual Anthem Awards.
VSA developed “Until Justice Just Is” in collaboration with the YWCA, a group famous for its advocacy and support for women. But the organization has also stood on the front lines of eliminating racism for well over a century, and during the Black Lives Matter protests of 2020, it wanted a way to invite people to join its mission—and empower them to help scale it. The site, UntilJusticeJustIs.org, gives individuals and companies a place to publicly pledge their support for antiracist efforts, access tools and resources to use in their own communities, and join the YWCA’s Racial Justice League, where they can share best practices and hold each other accountable for following through.
The campaign included out-of-home, video, social media, website design, digital and print advertising, internal communications and promotional merchandise.
This professional campaign titled 'Until Justice Just Is' was published in United States in February, 2023. It was created for the brand: YWCA, by ad agency: VSA Partners. This Integrated medium campaign is related to the Public Interest industry and contains 3 media assets. It was submitted about 1 year ago.
