Description
In a collapsing world, there is people out there putting a lot of effort to save it. By taking small acts of kindness these people are choosing to have a conscious lifestyle which requires a lot more energy. So we wanted to give to all the world-savers the recognition they deserve and position Yula as the best option to recharge their energy in the most natural way. We started by thanking our brave world-savers which lead us to hack some of the places where they usually are. And encourage them to keep doing good for this planet and how they can continue to do so, by replenishing with 100% plant-power.
This student campaign titled 'Thank You World Saver' was published in Spain in July, 2020. It was created for the brand: Yula, by ad school: Miami Ad School. This Integrated medium campaign is related to the Food and Public Interest industries and contains 5 media assets. It was submitted almost 4 years ago.
Credits
Advertising School: Miami Ad School Madrid, Madrid, Spain
Art Director: Marita Guzman
Copywriter: Martim Braz
Copywriter: Shana Saperas