Description
39% of gamers suffer from Intermittent Explosive Disorder which causes 1 in 5 the harrowing experience of breaking their game controller out of frustration. Introducing the AngerSense Controller the first gaming control with a case of customizable outer LEGO blocks that can be assembled and disassembled as many times as you want, letting off some steam and then, piece by piece reassembling your way to fun.
This student campaign titled 'AngerSense Controller' was published in Ecuador in May, 2023. It was created for the brand: Lego, by ad school: The Pub School. This Design and Experiential media campaign is related to the Electronics, Technology, Gaming, and Recreation, Leisure industries and contains 3 media assets. It was submitted 9 months ago by Daniela Cruz of MullenLowe Delta.
Credits
Advertising School: The Pub School
Student: Renato Salvador
Student: Ingrid Vela
Student: Daniel Orcés
Student: Daniela Cruz
Student: Andrés Sánchez
