Description
With the “beautiful game” of soccer getting underway half way around the world, many matches will be broadcast early in the morning in the U.S. But soccer fans are a very special breed. Many will wake up, put on their jerseys and prepare their game face to cheer on their team in real-time, regardless of the time of day. These die-hard fans deserve a strong cup of coffee to keep them going. That’s where Tundra Power comes to the rescue.
Toyota will reward these early rising, hard-working fans with an extra jolt of energy through a great cup of Joe. Toyota traveled to the region of Chiapas, Mexico with a top coffee producer to create a special beverage that embodies the spirit of Tundra. Fans in select markets will have an opportunity to sample the coffee at a Tundra Power Mobile Coffee Shop stationed near special viewing parties and venues.
This professional campaign titled 'Tundra Power' was published in United States in June, 2018. It was created for the brand: Toyota, by ad agency: Conill. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 6 years ago.
Credits
Advertising Agency: Conill, Los Angeles, USA
Chief Creative Officer: Diego Yurkievich
Group Creative Directors: Veronica Elizondo, Martin Cerri
Associate Creative Director: Aldo Murillo
Senior Copywriter: Frank Traynor
Senior Art Director: Santiago Miculitzki
Director of Production: Carlos Barciela
Associate Directors of Integrated Production: Krysta Kent, Monika Torres
Digital Innovation Lead of Production: Miguel de la Lama
Management Director: Anabel Ordoñez
Account Director: Patty Mira
Account Supervisor: Viviana Suarez
Director of Content Strategy: Laura Semple
Senior Strategic Planner: Dalit Zagorin
Director of Social Media: Andy Nelson
Director of Media Insights:Diana Stumvoll
Chief Communications Officer: Chris Traina
PR Director: Delia Lopez
Director of Sports and Entertainment: Carlene Rowe
Client Relations / Brand Partnerships: Cilmara Santos
Production House: Sweatpants Media
Director: Kit Lynch Robinson
Executive Producers: Andy Bell, Elliott Perrigo
Editor: JP Cadaveira
Music: Animal Music
Recording Studio: Animal Music
Post Facility: MAKINE