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Animal Welfare Institute

Shark Finning

Agency: PPK

Description

Tampa based agency PPK announces a new partnership between the Tampa based agency and DC-based Animal Welfare Institute to bring awareness to the growing problem of Shark Finning.

PKK was tapped by AWI to create three posters using dramatic original illustrations, designed like black and white paintings with a hint of red blood, to make a shocking point: That the worst shark attacks are by humans. The partnership hopes to increase awareness of this world wide problem that’s changing the balance of our oceans in hopes that the public will support legislation to make shark fin soup illegal.

This professional campaign titled 'Shark Finning' was published in United States in February, 2023. It was created for the brand: Animal Welfare Institute, by ad agency: PPK. This Print medium campaign is related to the Public Interest industry and contains 3 media assets. It was submitted about 1 year ago.

Credits

Agency Owner/CEO: Tom Kenney
President: Garrett Garcia
Executive Creative Director: Paul Prato
Creative Director: Michael Schillig
Copywriter: Michael Schillig
Creative Director: Javier Quintana
Art Director: Alan Schneller
Illustrator: Alan Schneller

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