Description
About 70% of americans prefer leftovers over their original meals. That´s why instead of stealing the spotlight from Coca Cola during the holiday season, we´re opting for a tasty campaign that highlights the charm of enjoying leftovers with us.
We´ve launched a promo unlike anything we used to: Buy a Coke for your holiday and enjoy a Pepsi for your leftovers, making clear who has the best moment. And obviusly, showing that we are the best choice for the dates. I mean, for the days after.
This professional campaign titled 'Leftovers are better with Pepsi' was published in Colombia in April, 2024. It was created for the brand: Pepsi, by ad agencies: MediaMonks, MullenLowe SSP3, and Sancho BBDO. This Digital, OOH Outdoor, and Print media campaign is related to the Food industry and contains 5 media assets. It was submitted 15 days ago.
Credits
Advertising Agency: MullenLowe SSP3 / MediaMonks / Sancho BBDO/ Bogotá, Colombia
Copywriter: Juan Pablo Ospina Echeverri
Copywriter: Sara Lucia Paz Bolaños
Copywriter: Santiago Gaona
Art Director: Juan Manuel Linares Pineda
Art Director: Daniela Villamil Valencia
Art Director: David Torres Daza
Animator: Neil Sebastian Muñoz Tabares