Faraz Hossain Rumman

An enthusiastic and results-oriented Brand Marketing professional with over 11 years of experience across diverse industries, My expertise spans from FMCG(B2C) to corporate brand (B2B) management covering industries such as food & beverage, retail chain, cement and construction, Oil & Gas, real estate, furniture, and automotive. Adept at driving positive change for concerned brands through strategic planning, brand guideline, creative content development, effective marketing budget management, Brand communication budgeting, and agile execution measuring ROI. Brands I looked after includes Pran Lollipop, Sixers, Treat, Atom gum, Pran Glucose-D, Sipco, Pran Spice, Mr. Noodles, Daily Sopping, Bashundhara Cement, Bashundhara Bitumen, KING brand cement and so on. Certified in digital marketing by Google and Coursera, specializing in lead generation and social media marketing. Currently, As the Lead of the Department of Brand Communication at NAVANA GROUP, I lead a dynamic team in developing and implementing creative content, digital marketing, and comprehensive brand strategies for Navana Foods ( Gloria Jeans Coffees, La Tarte Patisserie), Navana Real Estate , Navana Furniture, Navana CNG, Navana Batteries, Toyota (Partial) and overall group's concern. Key Skills and Achievements: -Proven track record in brand budgeting and execution, with strategic communication plans that drive market share and brand loyalty. -Proficient in developing brand strategies and style guides to ensure cohesive communication across all channels. -Extensive experience in ATL and BTL marketing activities, including print adverts, TVC, corporate events, and out-of-home advertising. -Strong focus on digital and social media marketing, leveraging data analysis to optimize campaigns and drive online sales conversion. -Skilled in dealer network development and market expansion strategies, contributing to business development and long-term growth. -Recognized for successful product packaging initiatives and new product launches, including pricing strategy development and creative concept design. -Passionate about delivering impactful marketing solutions, I thrive in fast-paced environments where innovation and collaboration are valued.