Ferju Cuevas

Founder & Chief Creative Officer

1947

I’m 42 years old, with 20 working in advertising agencies. Everything started in BBDO Chile as a Creative Copywriter for clients like Sony, Bayer and CMPC. Then, I worked as a Creative Director in Proximity Chile, FCB Mayo Chile and Inbrax Chile, for brands as Citroën, Falabella, LG, P&G, Samsung, El Mercurio, Fiat, Nike, Jeep, Old Spice, Gillette, 3M, Merrell, KidZania, Sodimac, Tramontina, among others. With 4 years living in Bolivia I’ve done big campaigns for PepsiCo, Bata, WWF, Guaraná Antarctica, Huawei, Unilever, CCU-BBO, Faber-Castell, Lubricantes Mobil, Pelikan, Tigre, among other brands. My work has been aknowledged at a local and global scale in El Ojo de Iberoamérica, Ad Stars, Wina Festival, Top Fice, FIAP, Cristal Festival, Creativity Awards, Creativepool, A! (Asociación chilena de publicidad) and EFFIE Awards Chile. I’ve published my Works in Lürzer's Archive. Currently Nº1 ranking 2021 Bolivia best Agency, Creative Director and Copywriter. Also on Best Ads On TV, website where I got the Nº1 place among 2017 creatives of the world. Adforum, Adeevee, among other. I’ve been jury in Ad Stars 2021/22, El Ojo de Iberoamérica 2020, Wina 2020, Phnx 2021/22, Echo Latam 2022, The New York Festivals, Creativity Awards, FePi and Best Ads On TV among other festivals.

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