Launch campaign for Lada Vesta Cross. Born To Be Unique.
Presenting the Durga Puja social media campaign for the real estate brand Pasari Group. Durga Puja is a ten day annual Hindu festival that reveres and pays homage to Goddess Durga. The festival marks the victory of Goddess Durga against the shape-shifting demon 'Mahisasur'. It epitomises the victory of good over evil. The deadliest demon humanity faces today is undoubtedly 'Pollution'. Hence, various types of pollution are personified and given a demon-like face. The only way to get rid of these is to 'Asur (Demon) Vadh (Destruction)' which means 'Destruction of the Demon'. The most harmful types of pollution has been highlighted in the campaign so that most people can relate and work towards a pollution-free environment. These types we have highlighted are 'Dhuasur Vadh' (Destruction of Air Pollution), 'Kachrasur Vadh' (Destruction of Littering), 'Plasticasur Vadh' (Destruction of Plastic Pollution' and 'Awazasur Vadh' (Destruction of Sound Pollution).
La campaña trata sobre el llamado a la acción de las iniciativas de ley para prohibir el uso comercial de bolsas de plástico, popotes y contenedores de unicel.
Europe’s General Data Protection Regulation, or the GDPR, passed a set of rules on May 25th 2018, forever changing how companies use and share our personal data online. Thanks to GDPR, we now have more control over our data. So, how do we make the most of it? Presenting, Donate Your Data - an initiative by Google Chrome that lets users use their data for the actual good.
The campaign is an unprecedented, cinematic telling of the natural diamond story, written and directed by award-winning director Ian Pons Jewell.
You are always looking for the best, whatever it is.
The youth today loves to travel. They are always ready to pack their bags and head out. The only thing that they never pack is a condom. Durex wants these wanderers to carry a condom with them on all their adventures. So, we turned Durex condoms into little pocket-passwords for free Wi-Fi hotspots, or as we call them, d-spots. d-spots are placed at locations most frequented by youngsters. Youngsters can simply scan a Durex condom to connect to a d-spot, thanks to object recognition technology. Go ahead young ones, we’ve got you covered.
Sanitary pads are wrapped in newspapers in India to prevent them from being seen. Owing to this, young girls grow up believing that periods are inauspicious, something that needs to be hidden. McKinsey Design takes a step towards helping these girls build a positive perception with periods from a young age. They do so by replacing the newspapers at medical stores with gift wrapping paper. A wrapped gift always gets kids excited about what’s inside. Not being ashamed of it from an early age will help them shape a future where pads don’t need to be wrapped at all.
This limited-edition packaging was designed to raise awareness to the declining Southern Resident Killer Whales population – the pod of whales that spend their days within the Georgia Strait. Each pack is an exact representation of a specific whale within the population matching each of their eye and saddle patches. To launch the pack, we installed a large public art piece with orca whale fins arranged as a graph to show the decline of the SRKW population over a 30 year span.