Also From This Campaign 5
Description
These ads are part of a multifaceted brand campaign for Zurich Insurance. While 'Parking', 'Art investement' and 'Graffiti' are targeted towards the consumer side, 'Shampoo' and 'Lotto' are targeted at business customers.
Print advertisement created by Publicis, Switzerland for Zurich, within the category: Finance.
Advertising Agency: Publicis, Zurich, Switzerland
Creative Director: Tim Hoppin, Sacha Moser
Art Director: Lucas Vetsch, Martina Wetzel
Copywriter: Tim Hoppin
Photographer: Chris Frazer Smith
Creative Director: Tim Hoppin, Sacha Moser
Art Director: Lucas Vetsch, Martina Wetzel
Copywriter: Tim Hoppin
Photographer: Chris Frazer Smith
Aug 27, 2007 - 4:05saidukaringa
Very good Concept..But I doubt is Insurance company liable for errors like this?
Any way on the artwork... just to improve. The brightness & Blur of labels(?) in 3rd RAW and First RAW Look same... Am I right?
Dubai, United Arab Emirates |
Saidu Karinga
The Idiot
Aug 27, 2007 - 9:41BOOBJOB LOOBCANNON
I agree, this communication is the most engaging, however it's the least relevant.
Not sure it matters if the target audience get the point though.
Other |
We're going to need more lube.
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