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When it's more than one meal, 2

Campaign
Agency Network: 
Published/Aired: 
April 2009
Ziploc:  When it's more than one meal, 2

Description

Print advertisement created by Grey, Germany for Ziploc, within the category: House, Garden.

Advertising Agency: Grey Group /G2 Hamburg, Hamburg, Germany
Creative Directors: Christoph Knoebel
Art Director: Annika Frey
Copywriter: Christoph Knoebel
Post production: Peter Engel, Noyan Özok, Mainworks
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Highest Rated

Guest's picture

Faked for Cannes!!!

Guest
Guest's picture

Very nice campaign. Congrats!

Guest
Guest's picture

I want to say "Forced" but that words getting on my tit, because it's on here a lot so i'm going to say "Shoved" Yes it feels shoved at me....Ok someone give me another word i can use that isn't the one i hate and doesn't make me look like a retard besides me leaving this comment which does make me look like a tard!!!!

Guest
Guest's picture

i like it. It`s sad to think that if i had proposed this idea my CD would have told me it sucked for lack of concept and completely based on an idea.

I want to go to germanyyyyyyyyy

LOL

Guest
Guest's picture

And your CD would be right. I don't know where do you live, but Germany??? This campaign is based on a really really first thought.

Guest
Guest's picture

Wow and where is your insight into how this 'was' a first thought? What would you have done better? Oh... you can't answer... what a shock.

And... hello? What the fuck does being a German agency (or actually, Germany in general) have anything to do with anything? I'm sure in 'fantasy land' where you're from only your 'top notch' campaigns get through... and they're all award winners.

Your TV and magazines must be only worth watching for all the fantastic advertising on them.

Comments like yours are so boring.

Guest
Stevil's picture

Well, I think that was a little harsh. However, I have to agree that that I tire of the same buzz phrases on this site! The "First Thought" thing really annoys me. You don't have to have 20 ideas to have a great ad! Sometimes you first thought is the best. Plus, who cares? As long as it does what it is supposed to! This ad is a great example of that. Cheers!

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
samwanzer28's picture

LOL they really grow gigantic bunnies in Germany.

samwanzer28
Activity Score 313
Computer Graphic Artist |

que sera sera

eldeadevis's picture

Big animals make sense for an extra large Ziploc, but why are there humans inside the Ziploc as well???

eldeadevis
Activity Score 306
Draftfcb México
Guest's picture

size comparison and it adds to its cheekiness

Guest
Guest's picture

this is crap. Nice try. This is worse then student work.

Guest
Guest's picture

Like yours?

What would you have done better, then?

No answer? Then shut it.

Guest
Guest's picture

omg! that sucks

Guest
Guest's picture

Wow... another 'brilliant' comment.

Boring.

Guest
Guest's picture

that's one big rabbit.

Guest
Guest's picture

Where is the own idea?

Guest
Guest's picture

Faked for Cannes!!!

Guest
Guest's picture

Any proof for that insightful thought?

Guest
Guest's picture

by hearsay from some a former GREY GROUP GERMANY member - that they are forced to generate GOLD IDEAS for CANNES the last six month- especially for toppits - elefant shoes - pringels - doc morris (and you know whats happened with the faked condom idea - they admit that these ads were never posted) and a lot of more clients - so all ideas of the GREY GROUP GERMANY for Cannes are fake ads

Guest
Guest's picture

SFW - a lion is a lion - and a lion doesn´t ask for what it was made for

Guest
Guest's picture

Is that you, Christoph Knoebel? Because there is no way in hell somebody would fight for these ads and not have his name on the credit list. 2 out of the 3 pics I saw in German magazines in the last 3 years. So they are not even first level ideas, you just took these pics and mounted a freaking logo on it. Man, 2003 is over.

Guest
Guest's picture

Big words from someone not wanting to use their name. Pictures in magazines... yeah, that shows someone knows they're in the public concious... not sure what else you think using them shows.
And seriously, don't slag someone off if you don't use your real name. Me, I'm too lazy right now to log in, what's your excuse? C. Knoebel your boss?

Guest
Guest's picture

idea is ok, but AD is very bad

Guest
Guest's picture

This visual idea (zip lock at top/sides with animals/people inside) was done 20 years ago. Literally.

Guest
Guest's picture

The bag-border is a little distracting. I think it would be better if the ad were taller, and the bag overlay didn't have so much grey at all. Just the purple and blue stripes at the top and the white chevrons in the lower left and upper right are enough. The cloudiness takes away from the picture. The upper left Ziploc logo is also lost in a white section of sky.

Guest
Guest's picture

Is this a joke? This is waste of good ink, not worth the paper it's on and a career killer. Flush this. NOW.

Guest
Guest's picture

Why would anyone want to eat that rabbit? Poor poor ad.

Guest
Blair Semenoff's picture

wrong & wrong, poor bunny! lol

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

everybody knows how this bizz works...and where is the problem to create some ideas just to get a lion or something else???

Guest
Guest's picture

i think you should just shut up from now on and accept other people's comments. if you have the cheek to put your work here and not being able to accept critics, whats the point of being in this industry? different people has different opinions be it good or bad. just accept it. otherwise dont POST here. PERIOD.

Guest
lennijyn's picture

Personally, I think it's amazing. Horribly mean, but hilarious.

lennijyn
Activity Score 18
Anderson University
Guest's picture

They're fucking good. period. point blank.

Guest
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