Description
Zaman, the name of the newspaper, also means "time" in Turkish. We tell the reader to take time for themselves.
Print advertisement created by Ogilvy, Turkey for Zaman, within the category: Media.
You will find yourself.
Creative Director: Tibet Sanliman
Art Director: Hami Kural
Copywriter: Doruk Ozer
Digital Artist: Gokhan Altinigne
Photographer: Kerem Sanliman
Production Company: Collectiff
Production manager: Okan Cezayirli
epic fail.
another example of a "creative team" that found some inspirational art on the internet, copied it, and tried to fit it to their irrelevant brand. horrible ads
another example of an account guy figuring he doesn't need a creative team.
what about the other ad with lady and her scarf? why don't you send it to aotw?
oooohhhhh my eyes my eyes!!!!!!!!
This ad's fatal problem is an unclear visual message. What is it exactly that we're looking at? A transparent newspaper?
Art direction problem, probably more than idea problem. That's giving them the benefit of the befuddlement.
That's it.
"We tell the reader to take time for themselves." No, the headline and the visual tells something different.
Do I buy newspapers to find myself in them?! Hell no!
is this a joke? scary execution!
Mental.
Write a wise saying and your name will live forever – Anonymous.
thiruda thiruda!
why would i want to find myself in a newspaper?
my sub-conscious mind is using abusing words....
http://twitter.com/JCSaiKrishna
I'm excited to know my mistakes!
aaah! ah! rezil olduk yine cumle aleme. ciizis.
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