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Work For Free

Campaign
Agency Network: 
Published/Aired: 
December 2012
YWCA:  Work For Free

Description

Print advertisement created by DDB, New Zealand for YWCA, within the category: Public Interest, NGO.

Advertising Agency: DDB Group, New Zealand
Executive Creative Director: Andy Fackrell
Creative Director: Steve Kane
Copywriters / Art Directors: Toby Morris, Lisa Fedyszyn, Simone Louis, Jonathan McMahon
Account Director: Jenny Travers
Planner: Jamie Barrett
Print Producer: Andy Robilliard
Account Executive: Amy Pollock
Print Designer: Amanda Summersby
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Highest Rated

kleenex's picture

Copy is bad...

kleenex
Activity Score 58721
Web Designer/Developer
Spanky's picture

Looks very 1994.

Spanky
Activity Score 4899
Other
kleenex's picture

Copy is bad...

kleenex
Activity Score 58721
Web Designer/Developer
Klara K.'s picture

Very few people will read the copy.

Klara K.
Activity Score 3343
Charles University in Prague
robthelad's picture

I don't think anyone will

robthelad
Activity Score 120
Copywriter at Mobious Ltd & Rare Bit Ltd
tazyboy's picture

could please someone tell me wht is this? I am sure even a student would do 100 times better.. come on DDB I am not saying to put 100 elements/designs.. but at least give it an attraction so readers could read. Dont get me wrong, i am a huge fan of white space but here its just too flat. and as mostly people said here and i agree with them that no one will read the copy.

tazyboy
Activity Score 777
Art Director
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