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Move your content

Agency Network: 
Published/Aired: 
December 2013
Yes Multiroom:  Move your content
Yes Multiroom Print Ad -  Move your content

Description

Print advertisement created by McCann, Israel for Yes Multiroom, within the category: Media.

Caption

Move your content easily between rooms.

Advertising Agency: McCann Erickson, Tel Aviv, Israel
Creative Director: Sigal Abudi
Art Director: Moran Kal
Copywriter: Idan Kravitz
Photographer: Roi Kal
3D: Moran Kal
Studio: Pavel Gorlikov
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morse's picture

Good idea, but isn't it a bit too dark?

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

NY Belfry's picture

It's a little gruesome but I think in this case it enhances the power of the ad. I usually think many TV nuts tend to have access to these premium channels and watch all of these crime dramas and detective shows like True Detective, The Bridge, Breaking Bad, Boardwalk Empire, etc. I think it's more their game for an ad like this and I get it.

NY Belfry
Activity Score 1045
Other at City College of Technology
Pete R.'s picture

Good! Create more ads with the same idea.

Pete R.
Activity Score 3412
Illustrator
kleenex's picture

You got that right...

kleenex
Activity Score 58742
Web Designer/Developer
Rentokill's picture

And people were going nuts over the ads that came out for the game "Hitman: Blood Money".

Rentokill
Activity Score 26
Graphic Designer at Autoactiva Werbeagentur GmbH
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