Hands

Campaign
Agency Network: 
Published/Aired: 
December 2009
Yeling:  Hands
Yeling Print Ad -  Hands

Also From This Campaign 2

Description

Print advertisement created by Tif, Brazil for Yeling, within the category: House, Garden.

Caption

Destroy what you want, except the hands.
Gloves Yeling. Extra strong protection.

Advertising Agency: Tif Comunicação, Curitiba, Brazil
Creative Directors: Fhabyo Matesick, Thiago Biazetto
Art Director: Ivaldo Ferreira
Copywriter: Rafael Coradine
Illustrator: Marcos Paulo
Photographer: Marcos Paulo
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bubblestheclownfish's picture

WHAT? Lost in translation? Kind of extreme message isn't it? Also the "illustrator" copied-and pasted several of the crowd characters - I'd expect a better job since they're so simplistic :-\

bubblestheclownfish
Activity Score 606
Creative Director
alejulimaty's picture

doesn´t look brazilian, idea ok

alejulimaty
Activity Score 840
brother buenos aires
everartz's picture

i'd say the same, it doesnt look from brazil..

everartz
Activity Score 7613
Art Director |

| everartz |

hilazon's picture

i quiet like the art

hilazon
Activity Score 150
xcreativity's picture

Concept is good in my opinion, although I agree with some comments above the criticize the art direction.
Força Brasil

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

Rooster's picture

Foi mal, mas isso ae não ficou bom não velhos!

Rooster
Activity Score 125
Dzsoi's picture

This is a lame "idea" with bad logic and a weird line.

I think they wanted to say these gloves will protect your hand from the powerful dish washer.

Dzsoi
Activity Score 8603
Copywriter
STRTLRS's picture

Dumbest idea I've seen in a while.

STRTLRS
Activity Score 1601
storytellers. |

---------------
I think, therefore... yeah.

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