Description
Print advertisement created by Publicis, Belgium for Yarrah, within the category: House, Garden.
Dogs eat enough chemicals.
Yarrah. Organic food for dogs.
Creative Directors: Alain Janssens, Paul Servaes
Copywriter: Benoît Menetret
Art Director: Jean-Marc Wachsmann
Photographer: Kurt Stallaert
Graphic Designer: Christophe Van Tricht
Typographer: Olivier Laga
Art Buyers: Laurence Maes, Martine Delpierre
Account Supervisor: Filip Van Der Haegen
Planner: Tom Theys
strong!
They won a film lion last year with the same idea. They want their Press/outdoor lion now. :)
they should have stuck with a single execution or come up with more ideas. it's a good one shot. but shooting the same idea with a different model and dog, doesn't make it a campaign.
Very good, but ewwww.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
as funny as it may seem, insulting your customers won't get you a sale
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
except their customers aren't 90-year-old ladies. younger people are much more likely to buy anything organic and they'll see the humor (and benefit) in these.
and before you know it, they'll become 60+ and we'll have a new ad saying your old dog looks younger than you - have some of his food as well...
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
This is funny, not offensive. Dog owners do have a sense of humor
Good ones...
Hmmmmm
oh my dior!
I got a big laugh from these. I think they are wonderful.
ha, which one's the dog?! woof...
grossssssss! but effective gets the point across.
Latest Collections
