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Twins

Agency Network: 
Published/Aired: 
January 2011
Yamaha:  Twins
Yamaha Print Ad -  Twins

Description

Print advertisement created by BBDO, Italy for Yamaha, within the category: Automotive.

Caption

When twins are different. Yamaha F40 outboards. Three different characters, one range.

Advertising Agency: DLV BBDO, Milan, Italy
Creative Directors: Stefania Siani, Federico Pepe
Art Director: Nicola Cellemme
Copywriter: Pasquale Frezza
3D: Post Office
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luispiter's picture

what... i dont understand

luispiter
Activity Score 2756
comunication
luispiter's picture

what... i dont understand

luispiter
Activity Score 2756
comunication
Filipello Manuela's picture

Ragazzi, ma cosa combinate??' Cos'è questo pasticcio???
Di cosa state parlando? Di tre barche? Una delle quali somiglia a una foca? Che però non è ancora nata? E che ha come fratello un delfino che ha come fratello uno squalo? E la madre chi è? Ma che sostanze prendete in DLV ragazzi?? Ci si aspetta di più dai giovani creativi.

(Very confused ad)

Filipello Manuela
Activity Score 235
Filipello Manuela's picture

e comunque l'idea è già stata fatta:

http://www.gemellidiversi.net/

Done done done!

Filipello Manuela
Activity Score 235
Ron Burgundy's picture

the visual is very different but in a good way,although i feel that the image is a lil disconnected from the copy, i feel like i wanna see the product some how integrated, but nice try at a difficult product :)

Ron Burgundy
Activity Score 1630
Art Director at Southern California
mmackinven's picture

Don't they mean triplets? Very confusing ad...

mmackinven
Activity Score 1608
Art Director at Freelance |

www.mackphotography.co.nz

MindDigger's picture

copy fail here.. but awesome visual. but dont know about the angle, way too large.

and baby sharks eat their bros and sis while growing inside mama...

MindDigger
Activity Score 91
CuriousPencil's picture

The twins/triplets translation fail isn't the issue. Selling high powered machines using hallucinogenic foetuses is. This looks like a pro-abortion ad.

CuriousPencil
Activity Score 4225
Copywriter
Yarp's picture

What the...? I mean this visual tells me absolutely nothing about the motor. The closest I can come to any conclusion is that its a small motor with three speeds...? Wait, no, sharks eat seals, but dolphins have been known to fight sharks so...oh he11 I'm just going to ditto CuriousPencil.

Yarp
Activity Score 385
Copywriter at Freelance
kleenex's picture

HUH!?!?!?!?

kleenex
Activity Score 58797
Web Designer/Developer
MarioLuigi Bros's picture

WTF???!!!!
2/10

MarioLuigi Bros
Activity Score 203
Reto1976's picture

Too forced.

Reto1976
Activity Score 24
Copywriter
Master Jack's picture

Don't get it.

Master Jack
Activity Score 64
Creative Director
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