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Agency Network: 
Published/Aired: 
June 2008

Description

Print advertisement created by Publicis, Switzerland for Xeroprint, within the category: Office Equipment.

Caption

Better copies. Much faster.

Advertising Agency: Publicis Zürich, Switzerland
Creative Director: Florian Beck
Copywriter: Felix Freese
Art Director: Thomas Berger
Account Supervisors: Simon Grasser, Righetto Candido
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Highest Rated

doworkson's picture

it for sure works better with marketing and ad agencies, but i think the idea of "copies" comes through clear to anyone who seems it.

doworkson
Activity Score 242
Copywriter
NatalieM's picture

It's amazing how easily ideas come up and are executed again. Hats off to those who are trying their hardest to be innovative these days. Is it still possible?!

A good point has been made with these ads, but still I wonder how relevant these are to the consumer.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

doworkson's picture

it for sure works better with marketing and ad agencies, but i think the idea of "copies" comes through clear to anyone who seems it.

doworkson
Activity Score 242
Copywriter
joelapompe's picture

Thanks guys for taking the material from my site without saying! I could have appeared in the credits because all the pictures research work came from me :-)
But just to let you know, it has already been done last year for Xerox India by REDIFFUSION DY&R, Mumbai and it was shortlisted in Cannes...

http://www.joelapompe.net / Facebook : Joelapompe

joelapompe
Activity Score 3869
krautland's picture

hahahaha, burn.

write them an invoice.

krautland
Activity Score 3216
Art Director at erm... no calls please.
stateoftheart's picture

wow, faster than 6 years, way to go.

stateoftheart
Activity Score 181
Copywriter
The Pope's picture

don't think that any of the clients mentioned would allow this.
so: fake.

The Pope
Activity Score 124
Art Director
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