Advertisement

Water

Campaign
Agency Network: 
Published/Aired: 
June 2008
WWF:  Water

Description

Print advertisement created by BBH, China for WWF, within the category: Public Interest, NGO.

Caption

Saving pandas is not our only mission.
WWF and our partners have facilitated the reconnection of 17 lakes to the Yangtze River, infusing new life to its fragile freshwater ecosystem. Take a closer look at what we do and where you can make a difference.

Advertising Agency: BBH China
Creative Director: Johnny Tan
Art Director: Yinbo Ma
Copywriters: Carol Ong, Leo Zhang
Illustrator: ALT Design
Print Producer: Ken Wang
Accounts: Jasmine Huang, Joyce Hong
Log in to post comments
RM's picture

WOW!

RM
Activity Score 419
Copywriter
yup-po's picture

feel like ghost.

yup-po
Activity Score 8
Ad_boy's picture

Yeah, China and concern for animals or people just don't go together very well in my mind.

Ad_boy
Activity Score 103
Copywriter |

_______,
^ ^

simon.gross's picture

Surely you mean the oppressive Chinese regime rather than just China?

All of China?

Chinese grocery clerks? Chinese schoolkids? Chinese mums? Chinese grandmas? Chinese puppies?

Surely WWF in China can have identical goals to WWF everywhere else?

And because they have to operate in such a restrictive environment I think any effort should be applauded. Rather than shot down.

simon.gross
Activity Score 541
Copywriter at Clemenger BBDO
marcomfouad's picture

good

marcomfouad
Activity Score 204
Art Director
Guest's picture

nice one carol ong!

rlopez

Guest
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement