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The last 55

Agency Network: 
Published/Aired: 
July 2014
WWF:  The last 55
WWF Print Ad -  The last 55

Description

Print advertisement created by Ogilvy, New Zealand for WWF, within the category: Public Interest, NGO.

Advertising Agency: Ogilvy, New Zealand
Executive Creative Director: Angus Hennah
Creative Director: Anne Boothroyd
Creatives: Paul Kim, Jordan Dale, Hadleigh Sinclair, Jack Delmonte, Peter Wujkowski
Senior Art Director: Darren Wong Kam
Designer: Manuel Payan
Typographer: Manuel Payan
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sacrilegend's picture

It's a passable ad, but WWF has done some tremendous stuff in the past. This is no time to slack.

sacrilegend
Activity Score 3394
Copywriter
damnson's picture

Wasted opportunity.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

LeeAnderson's picture

Not bad

LeeAnderson
Activity Score 173
hmias's picture

the first portion of the body copy is unnecessary.

hmias
Activity Score 112
Copywriter
kleenex's picture

seen better for this company.

kleenex
Activity Score 58657
Web Designer/Developer
Jaytesh's picture

Gets the point across with no fuss. Brilliant!

Jaytesh
Activity Score 122
Other at TI Cycles, Murugappa Group |

Today's world runs on the bread and butter of a copywriter, "Short is sweet".
Woohoot!

CopyCata's picture

Excellent copy.

CopyCata
Activity Score 48
Copywriter |

Advertising is like football: everyone is an expert and everyone loves kicking it in the balls!

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