Description
Print advertisement created by Dentsu, China for WWF, within the category: Public Interest, NGO.
Set harm, get harm.
Creative Director: Jianyong Zhu
Art Director: Jianyong Zhu Yan'gang Wang
Designers: Yan'gang Wang
Copywriter: Lili Su
What? If I get a tattoo I´m hurting animals?
geez, Hegarty on Twitter and all of the sudden groupies pop up everywhere.
I think it means, the harm we do to animals is in fact the harm to ourselves. the scar on animals can also affect us human beings.
i don't get it.
I like it . Nice :D
We probably need a translation of the Chinese to get the intended meaning of the ad...
Oh yes! very good!
These look cool, but the line isn't great and I don't think the message is clear.
Simple. Nice tatoo btw.
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
no,bad,ha ha
You r already fucked precious animals use as a Tatoo.
Himanshu Prabhakar
I am from china.
And the words in the picture means that : we live in peace, then we can live forever
no. not good.
Nice
The Chinese headline says something like "Be Harmonious, then we can live all together", the other tag line says all live together in the earth, we all rely on each other.
I think this ads is trying to say "in the universe everything are united, if we don't follow the order and hurt animals it will break the unity and hurt ourselves eventually."
By the way, In Chinese culture. A tattoo is quite meaningful, it shows your belief.
Every time we hurt or destroy nature and our environment we hurt ourselves.
pjn
I don't read Chinese but at first glance, it gave me the hurt nature, hurt yourself thought.
Yeah, I guess it's a 'Hurt and get hurted.' message. Creative - but to me - for it's own sake. I mean tattoo is so far away from the issue, it's just too symbolic and twisty to be able to punch me in the face.
like it!!!!
wow this is great
i just have to say it again: the imagery is powerful, beautiful.
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