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Pregnant

Campaign
Agency Network: 
Published/Aired: 
January 2012

Description

Series of outdoor posters highlighting the range of products offered by Wustenrot Financial Services. Each motif is a snapshot of a life situation where a certain wustenrot product would "come in handy, right now". Ranging from Travel insurance to risk insurance, the campaign is meant to bring awareness that wustenrot offers more than a building savings account, and also introduces the "right now" campaign platform on a brand level.

Print advertisement created by Scholz & Friends, Czechia for Wustenrot, within the category: Finance.

Caption

Right now, it comes in handy.

Advertising Agency: Scholz and Friends, Praha, Czech Republic
Creative Directors: Leonard Savage, Tomas Kopecny
Art Directors: Leonard Savage, Richard Svarovsky
Copywriters: Leonard Savage, Jana Knetsche
Photographer: Jan Rambousek
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Highest Rated

Muddy's picture

Wustenrot covers abortions?

Muddy
Activity Score 45
Copywriter
Muddy's picture

Wustenrot covers abortions?

Muddy
Activity Score 45
Copywriter
Akshaya Singh's picture

HOW?????????
Either I have planned for my future or I have not planned for my future.... That's the bottom line...
How will Wustenrot Insurance cover this? ... Loved the second set but this is just pushing the idea to more than it's worth .. and killing it!

Akshaya Singh
Activity Score 162
Copywriter |

Amateur for life!

Akshaya Singh's picture

That awkward moment when a spammer has more pencils than you : /
More Mods to keep the place clean please !

Akshaya Singh
Activity Score 162
Copywriter |

Amateur for life!

createwitty's picture

look at the guys expressions...why is he happy???

createwitty
Activity Score 204
kleenex's picture

the girl is pregnant, but the ad still sucks.

kleenex
Activity Score 54883
Web Designer/Developer
vlads's picture

baaaaaaaad

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

Andrej Troha's picture

Guy: "That experiment at our fertility research clinic, I was telling you about..."
Girl: "Yes..."
Guy: "Well it went a little wrong... I impregnated myself... u mad, baby?"
Girl: "Meh, no biggie, we are covered by wüstenrot"

Andrej Troha
Activity Score 613
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