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speakeasy's picture

the fact that so much is being said,in itself says the ad works!

speakeasy
Activity Score 59
adagency
jonybeta's picture

Great insight, but the ad can go so much further.
http://micorazontusmanos.blogspot.com/

jonybeta
Activity Score 364
Art Director at Leo Burnett |

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

everartz's picture

nonetheless zafra.. they've picked a "not very smart" pictures to show the importance of timing, art is not a wow! layout needs a lot more to highlight the message which is not coming across.. for example they could have made it look like a real shot with the focusing point or area and the red recording button.. etc..
this is lame and not working for me..
--
everartz

everartz
Activity Score 7613
Art Director |

| everartz |

Saeed Salem's picture

i think they should go for an extreme visual... like making her topless

Saeed Salem
Activity Score 57
Graphic Designer at Limkokwing Uni. Malaysia. Curtin Uni.'s course
Kateter's picture

I like the concept a lot.
by far the best execution is the 'workers'. why? because they use the famous photo which wouldn't exist if the moment was missed. and this is the way to go: using Marylin Monroe with her skirt down, explosion of Challenger (OK, maybe a bit too far) and other famous photos.
this way they could get a fabulous series.
this way and with improved design ;-)

Kateter
Activity Score 2029
Copywriter
bark's picture

some photo's better than others. i can see rights management getting in the way. because its a real ad. unlike all the singapore and dubai ads on this website. good job.

evarartz probably works in pharma. or is a student.

bark
Activity Score 2
fersvax's picture

Timing is something. Bad Photoshop is another. This could look better.

fersvax
Activity Score 1239
Creative Director |

FER.

speakeasy's picture

the fact that so much is being said,in itself says the ad works!

speakeasy
Activity Score 59
adagency
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