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Mugged

Campaign
Agency Network: 
Published/Aired: 
November 2009
Wilkies:  Mugged

Description

Print advertisement created by Ogilvy, United States for Wilkies, within the category: Education.

Caption

Someone is going to get mugged tonight. If you've prepared right, it'll be the mugger.

Advertising Agency: Ogilvy, New York, USA
Art Director: Rich Wallace
Copywriter: Richard Ryan
Retouchers: Brad Palm, Maggie Palm
Photographer: Shawn Michienzi
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Highest Rated

silvi's picture

Perfect photography for the idea.

silvi
Activity Score 4172
Copywriter
Guest's picture

Scam-a-licious!

Guest
Guest's picture

eh...so after you beat the mugger, you run away with his money. Talk about being broke?

Guest
jackmancer2017's picture

good selling line

jackmancer2017
WillyLatasa's picture

It explain too much..

WillyLatasa
Activity Score 616
Art Director at Sinus.la |

"Bright ideas bring better results"

silvi's picture

Perfect photography for the idea.

silvi
Activity Score 4172
Copywriter
rolling.stone's picture

best of bunch in term of copy

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

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