Agency Network: 
July 2011


Print advertisement created by BBDO, India for White Collar Hippies, within the category: Transport.

Advertising Agency: BBDO, India
Chief Creative Officer: Josy Paul
Executive Creative Director: Rajdeepak Das
Creative Director: Sandeep Sawant, Rajdeepak Das, Josy Paul
Art Director: Sandeep Sawant, Manasi Sankhe, Rajdeepak Das
Copywriter: Yohan Daver, Josy Paul, Rajdeepak Das
Account Director: Luv Chaturvedi
Retoucher: Hitesh Shah, Sandeep Sawant, Vinayak Kurade, Sameet Koyande, Shankar Yelugu
Photographer: Avadhut Hembade
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coolville's picture

beautiful work, congrats

Activity Score 22
Creative Director at bohan advertising | marketing
atb2005's picture

This is the worst print campaign I've seen on here today. Allegedly, White Collar Hippies do "the coolest group trips". How is that communicated via these visuals? Aotw is turning into an art archive.

Activity Score 13557
Nike Diesel's picture


Nike Diesel
Activity Score 13630
Art Director
cmb's picture

Nice infographic, too confusing for a print ad.

Activity Score 1406
kleenex's picture

The artwork is solid.

Activity Score 52752
Web Designer/Developer
_tj_'s picture

Awful. If they see their TA as people genuinely concerned about the environment, doomsday artwork will not put them in mood to buy.

Activity Score 133
Copywriter at tamm + kit | | good copy/bad copy

ace85le's picture

Way too busy.

Activity Score 3935
Marketing Manager |


Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

tirthomitro's picture

seriously confusing.
not expected from Josy Paul.

Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Billoughsby's picture

Transport and Tourism. Got it. Grim laughs while we're waiting to be blown up, I guess.

Activity Score 5150
Art Director |

That's it.

Bob.C's picture

I love infographics and this one is very interesting, however i can't imagine a more ridiculous (or more importantly less effective link)

Activity Score 1157
Copywriter at Convince Ltd |

= =

mujerendiagonal's picture


Activity Score 84
Art Director
Glut's picture

if the end of the world is near i will prefer doing 100 things before travelling. Very Apocalyptic message.

Activity Score 3935
Public Relations at Glut. Ideas Boutique.
saumya's picture

regular infographic. and probably a scam ad at that. no one knows what white collar hippies are anyway in india.

Activity Score 244
Art Director |

ad loving mad creative. find me on desicreative.