Pizza

Campaign
Agency Network: 
Published/Aired: 
January 2009
Whirlpool:  Pizza
Whirlpool Print Ad -  Pizza

Also From This Campaign 2

Description

Print advertisement created by Publicis, Italy for Whirlpool, within the category: House, Garden.

Caption

Whirlpool 6th sense. It takes care of environment.

Advertising Agency: Publicis Milan, Italy
Creative Directors: Vincenzo gasbarro, Luca Scotto di Carlo
Art Director: Salvatore Urso
Copywriter: Umberto Bartolini
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Highest Rated

Guest's picture

why a piece of pizza?

Guest
Guest's picture

why a piece of pizza?

Guest
-DaMontana-'s picture

i don't get this

-DaMontana-
Activity Score 116
Guest's picture

so... how does this take care of the environment? is it solar powered? uses less energy? think it needs a line that explains the benefit a bit more.

Guest
Guest's picture

So agree! but come on the graphics are well done. ;)

Guest
Alistair C.'s picture

that looks like a piece of cake, not pizza. And it tells me that either the oven bakes disgusting pizza, or it uses so much energy that affects climate change and literally bakes our earth. To sum up, it does not make sense.

Alistair C.
Activity Score 690
Copywriter
Guest's picture

First of all, looks like a piece of pie to me. Second of all, it is vague. I agree on how it is green... after all, it is a conventional oven which actually took me a while to figure out. Companies are getting lost in the idea of green instead of actually implementing the idea into everyday lives. Looks to me like it probably uses 10% less energy than a previous model; therefore, it is green and because it's under that fashionable label right now it'll sell like hotcakes. Ehh...

Guest
ginu's picture

confusing........

ginu
Activity Score 140
Web Designer/Developer at chennai
Guest's picture

http://psyho.ua/rus/portfolio/all/madagascar/pie/page6/ — this was made in 2008 by the Psyho, ukrainian design studio..
It looks like the "new" design for Whirlpool, doesn't it?

Guest
Emran Hayat's picture

whatever guyz.. i like it

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Whatsamatta U's picture

how how how??? it needs much more then 'It takes care of the environment' line to really be convincing...

Whatsamatta U
Activity Score 32
Copywriter |

zero bata sanata

Guest's picture

bad art direction, bad concept. bad ad.

Guest
Notorious's picture

copy

Notorious
Activity Score 666
Other at Freeman Advertising |

outsmart me, if you can

Notorious's picture

done for Nissan by TBWA middle east long time ago...
here's the link..
http://mediame.com/image_media/print/nissan_rocks?size=fullsize

poor thieves

Notorious
Activity Score 666
Other at Freeman Advertising |

outsmart me, if you can

Guest's picture

Your mother is a poor thief.

Guest
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