Agency Network: 
Published/Aired: 
October 2011
Westcliff Shopping Centers:  Mannequin
Westcliff Shopping Centers Print Ad -  Mannequin

Description

Print advertisement created by Publicis, Canada for Westcliff Shopping Centers, within the category: Retail Services.

Caption

200 000 shoppers a day

Advertising Agency: Publicis, Montreal, Canada
Creative Directors: Nicolas Massey, Carl Robichaud
Art Director / Digital artist: Bogdan Truta
Photographer: iStock
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Highest Rated

everartz's picture

hehe!
i like this!!

everartz
Activity Score 7613
Art Director |

| everartz |

writersblog's picture

Let say I'm ignorant... I have no clue what this is about.

writersblog
Activity Score 551
Copywriter
mikeelrapido's picture

She is so tired that she needs a bath... :)

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

writersblog's picture

Ah, you're right. Silly me. It's a mannequin doll. I like it!

writersblog
Activity Score 551
Copywriter
Roger Keynes's picture

Rather like this.
Nice to see a shopping centre brand client push the envelope for once!

Roger Keynes
Activity Score 5496
Copywriter |

The Jobless Writer
Will Think for Salary

jackmancer2017's picture

Yes, gotta give them credit for that! :) The label works a bit distracting I think, but I like the thinking. It'll probably work better on females though.

jackmancer2017
everartz's picture

hehe!
i like this!!

everartz
Activity Score 7613
Art Director |

| everartz |

Sophia Lambadaridis's picture

The mannequin needs to unwind from 200 000 shoppers coming in everyday.
Average.

Sophia Lambadaridis
Activity Score 64
Billoughsby's picture

Other than the fact that that black tag with the string on it looks like someone is set to drop an electrical appliance into her bath, this is... well, it's ok.

Billoughsby
Activity Score 5154
Art Director |

That's it.

luispiter's picture

mmmm the idea is not bad but... the ejecution its bad

luispiter
Activity Score 2756
comunication
kleenex's picture

Lame....

kleenex
Activity Score 58777
Web Designer/Developer
raw tuna's picture

Quite like this

raw tuna
Activity Score 837
General Manager
jackblack's picture

Does the mannequin work any less if there are only 20 shoppers? Flaw in the concept. Sorry guys.

jackblack
Activity Score 2363
Art Director
Migzter13's picture

hmmm... stretched

Migzter13
Activity Score 973
Graphic Designer at De La Salle University, Manila |

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

fotdot's picture

She look dead.

fotdot
Activity Score 674
Creative Director
imagineit's picture

this is great and refreshing!!

imagineit
Activity Score 550
CACAHD's picture

nice!

CACAHD
Activity Score 2188
Art Director
Glut's picture

Bad exaggeration

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
the_lizard_king's picture

Awesome ad! Love it! Great Art...and concept!

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

Jon-Paul Mountford's picture

a good idea well executed.
could even go a little further if the thinking remains as clever

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

MidasTouch's picture

it doesn't make sense to me: how can dolls be tired if they don't do anything for a living and aren't even alive, lol?
It's too exagerated.

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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