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Published/Aired: 
May 2008
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Warner Village Cinemas:  Queen-Kong
Warner Village Cinemas Print Ad -  Queen-Kong

Description

Print advertisement created by BBDO, Italy for Warner Village Cinemas, within the category: Media.

Caption

A translated movie is not the same movie.

Advertising Agency: D'Adda, Lorenzini, Vigorelli, BBDO Rome
Creative Director: Luca Scotto Di Carlo
Art Directors / Copywriters: Alessandro Fruscella, Letizia Ziaco
Photographer: Alessandro Bavari
Account: Andrea Brustia
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theanc's picture

Good concept. Bad execution.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

theanc
Activity Score 2784
Art Director at Grey Brazil |

http://www.augustocorreia.com.br

NatalieM's picture

I bet this campaign would work great in TV or even radio.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

jorj's picture

why bad execution?

jorj
Activity Score 638
Art Director at Senior Art Director
getconnected2001's picture

Agree! Its not a bad art at all.
Also a nice concept.love it.

getconnected2001
Activity Score 987
Art Director at New Delhi
jazarah's picture

nice, i like it!

jazarah
Activity Score 1262
R. Rinaldi's picture

So so

R. Rinaldi
Activity Score 686
Singapore
chimie's picture

It remainds me of the Canal+ campaign from a year ago.
http://www.youtube.com/watch?v=7ysewrO0XiM

chimie
Activity Score 156
Copywriter
Boris's picture

So so I agree.

Boris
Activity Score 98
Copywriter
dcgroppo's picture

Italy again

dcgroppo
Activity Score 239
Other
unaquestionediali's picture

sorry man... but we have the colosseum!
what have you peruvian done at all?

unaquestionediali
Activity Score 484
Copywriter |

-----------------------------
in advertising SCRIPTA VOLANT
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Brunoni's picture

Eh, capirai... mica giusto, peró... Ti potrebbe dire che hanno il Macchu Picchu, ma non ha il coraggio.

Brunoni
Activity Score 103
Maracaibo
Audrius Kubrik's picture

first of all, there is no way anyone would translate 'king' into 'queen', it's a make-belief. and where do we see the translation ('queen kong') in the ad itself? the girl in white doesn't imply 'queen'. a big clumsy ad.

Audrius Kubrik
Activity Score 828
Vilnius
unaquestionediali's picture

king kong was a male, the subject is a female, so she is probably a queen.
it's just the title of the ad.

unaquestionediali
Activity Score 484
Copywriter |

-----------------------------
in advertising SCRIPTA VOLANT
-----------------------------

Rothko's picture

The translate "king" into "queen" is not the point of this ad. The point is "a translated movie is not the same movie".
"Queen kong" is just the title of the post, nothing more.

Rothko
Activity Score 58
art director
Audrius Kubrik's picture

then, a big clumsy ad, it still is. by the weird way, right now i'm accidentally watching king kong on tv.

Audrius Kubrik
Activity Score 828
Vilnius
robottttrockkkk's picture

el concepto esta bueno.

[ http://eltubedeyou.blogspot.com ]

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
chinaski's picture

tinto brass

chinaski
Activity Score 951
Copywriter
The Pope's picture

good concept, bad idea.

The Pope
Activity Score 124
Art Director
AD1014's picture

great concept.

AD1014
Activity Score 307
Graphic Designer at nyc
Dedhie Rihadi's picture

Where's the girl foots?? or she has a short one? ;p

Dedhie Rihadi
Activity Score 12
Jawa Pos Newspaper
Guest's picture

With my feet everything is all right, but surely they not so long, as you tongue!

Guest
funky_frogii's picture

love it.........good/

love anything creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Underdose's picture

"Dirty Hairy" would be a better execution..

Underdose
Activity Score 134
Guest's picture

Who is she?

Guest
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