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Tapir

Campaign
Agency Network: 
Published/Aired: 
October 2010
WARF:  Tapir
WARF Print Ad -  Tapir

Also From This Campaign 3

Description

Print advertisement created by Monday, Thailand for WARF, within the category: Public Interest, NGO.

Caption

Forest brings the extinct back to life
Do you think that extinct animals are gone? Huai Kha Khaeng is still the forest in Thailand that has extinct animals. However, deforestation forces them to live only deep forests. That's why we can't see them. To bring them back, join us by being an eco-volunteer to help increase forestland and expand their breeding sites.
www.warthai.org

Advertising Agency: Monday, Bangkok, Thailand
Art Directors: Piya Ngow, Wiboon Leepakpreeda
Agency Producer: Wannaporn Jitsom
Phographers / Retouchers: Anuchai Secharunputong, Nok Pipattungkul, Remix Studio
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Roger Keynes's picture

Kinda first thought for me... but the visual will certainly grab! :)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Richard Finch's picture

I disagree, it seems more than a first thought. Visually at least, the metaphor works well.
Like.

Richard Finch
Activity Score 201
Graphic Designer
Guest's picture

What a geniuses u r !!
Man are u stupid? This is a great campaign and award winning. And I am not from the agency commenting here.

Guest
Dzsoi's picture

He is not stupid, moreover, you are obviously not into advertising that much to have the right to call anyone stupid here. This kind of visual has been done to death (no pun intended) to say born and re-born and borned to be sg etc. Not new at all. Not genious.

Dzsoi
Activity Score 8609
Copywriter
Guest's picture

excellent concept

Guest
gioborde's picture

These visuals are very appealing. Like the idea too

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

Guest's picture

Not appealing, and difficult understanding.

Guest
dadada's picture

Doesn't work for me, the message isn't obvious and the execution make it not appealing

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

Guest's picture

Nice visual

Guest
Guest's picture

attention grabbing

Guest
Felicitas_Pauker's picture
Felicitas_Pauker
Activity Score 179
Guest's picture

joe la pompe

Guest
Guest's picture

wish it was true

Guest
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