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Deer

Campaign
Agency Network: 
Published/Aired: 
October 2010

Description

Print advertisement created by Monday, Thailand for WARF, within the category: Public Interest, NGO.

Caption

Forest brings the extinct back to life
Do you think that extinct animals are gone? Huai Kha Khaeng is still the forest in Thailand that has extinct animals. However, deforestation forces them to live only deep forests. That's why we can't see them. To bring them back, join us by being an eco-volunteer to help increase forestland and expand their breeding sites.
www.warthai.org

Advertising Agency: Monday, Bangkok, Thailand
Art Directors: Piya Ngow, Wiboon Leepakpreeda
Agency Producer: Wannaporn Jitsom
Phographers / Retouchers: Anuchai Secharunputong, Nok Pipattungkul, Remix Studio
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Felicitas_Pauker's picture

Cute, but done. I can't recall the brand but it belongs to automotive. Could be Volkswagen? I don't want to say bullshits. I like the art direction but it's too similar to the other one. By the way, they made a spot on tv, too (with a little white bear). I won't rate this one because I respect your job!

Felicitas_Pauker
Activity Score 179
Humayoun's picture

Interesting illustration of words

Humayoun
Activity Score 6
Creative Director at Addictive Advertising
pitted prunes's picture

i like how the "veins" form the forest background. meant to be that way? or am i seeing too much..

pitted prunes
Activity Score 216
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