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Goodbye Serious, 2

Campaign
Agency Network: 
Published/Aired: 
April 2014
Wall's:  Goodbye Serious, 2

Description

Print advertisement created by DDB, Puerto Rico for Wall's, within the category: Food.

Advertising Agency: DDB Latina, Puerto Rico
Chief Creative Officer: Enrique Renta
Creative Director: Santiago Cuesta
Art Directors: Juan C. López, Luis Figueroa
Copywriter: Juan Dávila Morris
Illustrator: Carlos Nova / Masivo
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mcmulkinn's picture

oh I see. As long as I'm enjoying this ice-cream bar my real issues will disappear.

mcmulkinn
Activity Score 82
Copywriter
thedesignaddict's picture

This is the only one that is sort of clear.

thedesignaddict
Activity Score 5403
Art Director at Freelance
NY Belfry's picture

This one I'm not fond of because financial issues regarding your house are way too serious of an issue for an ad to ask you to put it aside for 5 minutes of ice cream indulgence. The other two are good because they're silly, minor setbacks.

NY Belfry
Activity Score 1045
Other at City College of Technology
Liviu's picture

i totally agree with you...

Liviu
Activity Score 4401
Siddarth Basavaraj's picture

supercool campaign...

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

ivanm16's picture

i like the concept, but the idea of the execution is kind of annoying. A loan is something real that won´t disappear. Maybe a complaint from your mom or a terrible thought could disappear with ice cream.

ivanm16
Activity Score 404
Copywriter at TBWA Dominican Republic
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