Also From This Campaign 4
Description
Print advertisement created by Forsman & Bodenfors, Sweden for Volvia, within the category: Finance.
Life quality can come from many things. A good car insurance, for example. 380 000 Volvo owners have already chosen us. And the majority stay loyal year after year. At volvia.se you can read 10 good reasons to why that is. Many customers appreciate the smooth claims handling and reliable repairs with Volvo Genuine Parts. Important issues that provide peace of mind and let you focus on the valuable things in life. Your life quality. The best insurance for your Volvo.
Art Director: Daniel Hessel
Copywriters: Susan Brohagen, Niklas Arvidsson
Photographer: Magnus Pajnert
Production Manager: Anna Christéen
What is new or innovative about this? The photography is nice, but it's like any other insurance ad out there - lifestyle shot with uplifting copy.
Maybe it´s not suppose to be innovative and new. Some ads are just made to be nice to look at and SELL. Allthough I see your point.
Fair ,expresses the details to the viewers clearly and neatly.
Samson
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