Also From This Campaign 5
Description
Print advertisement created by BBDO, Brazil for Volkswagen, within the category: Automotive.
Caption
Volkswagen Trucks
The right size for your needs.
Advertising Agency: Almap BBDO, São Paulo, Brazil
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Copywriter: Marco Giannelli (Pernil)
Art Directors: André Gola, Luiz Sanches, Julio Andery
Account Directors: Fernão Cosi, Filipe Bartholomeu, Camila Figueiredo
MAN Latin America marketing team: Ian Fadel, Ricardo Barion, Ana Maria Oliveira
Photographer: Mario Daloia
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Copywriter: Marco Giannelli (Pernil)
Art Directors: André Gola, Luiz Sanches, Julio Andery
Account Directors: Fernão Cosi, Filipe Bartholomeu, Camila Figueiredo
MAN Latin America marketing team: Ian Fadel, Ricardo Barion, Ana Maria Oliveira
Photographer: Mario Daloia

Nov 06, 2010 - 5:39jackmancer2017
This would make an awesome DM as well! I love it. We've seen some creative VW truck ads before but this is spot on again. Simple, relevant and memorable. Love it.
Nov 06, 2010 - 6:45gioborde
I agree with jackmancer that this would make a pretty nice DM, but as a print I think Its not strong enough
Art Director at LEO BURNETT |
GiBo

Nov 07, 2010 - 2:31Guest
nice ad

Nov 08, 2010 - 13:19Guest
Don't get it. Does this mean the size of the truck is adjustable? How do the units on the ruler relate to the actual storage capacity?

Nov 08, 2010 - 13:51Guest
Is this ad saying the truck length is adjustable? IF so it's not very clear.

Nov 08, 2010 - 20:41Guest
haters be hate'in!
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