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Published/Aired: 
October 2009
Volkswagen:  Pool
Volkswagen Print Ad -  Pool

Description

Print advertisement created by DDB, Italy for Volkswagen, within the category: Automotive.

Caption

Don't miss out on your best job opportunities.
Traffic ban will not stop your business, by driving the new Euro 6 Caddy Maxi.

Advertising Agency: DDB, Milan, Italy
Art Director: Armando Viale
Copywriter: Valerio Le Moli
Photographer: Davide Bodini
Account Supervisor: Chiara De Simone
Account Executive: Alessia Mognon
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jackmancer2017's picture

as much as I like those girls I don't understand this ad.

jackmancer2017
Guest's picture

This is the best example of a missed opportunity.

Guest
Andrea Afeltra's picture

A little bit complicated, but nice.

Andrea Afeltra
Activity Score 96
Art Director
Guest's picture

oh of course. all of these hot women are all hard up for the maintenance slob. absolutely ridiculous...dumbest ad of the month

Guest
Juan Cabral's picture

Good try. But still Italian level...

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

Grande-se.

Guest
royschellekens's picture

This automaticly leads to the question: What would you rather do? Come up with a good idea, or have a photoshoot with 14 stunningly hot women, a fake Hugh Heffner and a maintenance guy?

royschellekens
Activity Score 390
Art Director at Art Director |

http://twitter.com/royschellekens

Hate advertising? Make better ads.

Guest's picture

Ok, now I got it.

Guest
Guest's picture

yeah, i'm sure these models were all over the creatives at this shoot...

Guest
Guest's picture

Very nice.

Guest
Guest's picture

Nice visual. Kinda get it. But why is the girl in heels at a pool?

Guest
CrackerJackFlash's picture

I think I see a DD and a B

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

Guest's picture

I see the budget could only afford two models.

Guest
silvi's picture

empty. just pretty faces

silvi
Activity Score 4172
Copywriter
Guest's picture

So seen.

Guest
everartz's picture

what is this place? i wanna be there :D
oh! nice ad

everartz
Activity Score 7613
Art Director |

| everartz |

Zuluzebracrossing's picture

Nice place to swim, but very bad ad.

Zuluzebracrossing
Activity Score 16
maranca82's picture

Compared to the other Italian advertising I've seen this isn't that bad; at least it has a concept behind it.

My favorite part of the ad is the guy in the background (probably the homeowner) looking on to make sure the worker doesn't steal any of his women.

maranca82
Activity Score 422
Copywriter
Guest's picture

What is going on, next I'll put up a marker comp

Guest
Guest's picture

looks more like a rapist van

Guest
Guest's picture

I like the house but i don't understand this ad

Guest
Guest's picture

i'm in love...

Guest
rolling.stone's picture

hot babes ummmmmmmmmmm

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

felice's picture

haha

felice
Activity Score 73
Guest's picture

I don't understand people who don't understand the ad. You inept pieces of sh*t.

Guest
Guest's picture

I think the concept of the ad is fantastic, you have to be creative or/and done advertising before to get it...so for people that don't its understandable!

Guest
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