Imagination

Agency Network: 
Published/Aired: 
June 2010
Volkswagen:  Imagination
Volkswagen Print Ad -  Imagination

Description

Print advertisement created by DDB, Italy for Volkswagen, within the category: Automotive.

Caption

From today, you no longer have to imagine.
Volkswagen Dialog Response: know in advance what will be done to your car.

Advertising Agency: DDB, Milan, Italy
Creative Directors: Luca Albanese, Francesco Taddeucci
Art Director: Salvatore Zanfrisco
Copywriter: Daniela De Seta
Account: Davide Bergna
Art Buyer: Michela Braganti
Illustrator: Mcbess
Photographer and Post Production: Roque
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Highest Rated

Roger Keynes's picture

Sorry, but...link?

Roger Keynes
Activity Score 5496
Copywriter |

The Jobless Writer
Will Think for Salary

gonndo's picture

very literal, very clear

Very good job guys....

gonndo
Activity Score 1092
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

silvi's picture

Great!

silvi
Activity Score 4170
Copywriter
Guest's picture

Sorry, but this is the print of Coca Cola Happyness factory commercial.

Guest
Roger Keynes's picture

Sorry, but...link?

Roger Keynes
Activity Score 5496
Copywriter |

The Jobless Writer
Will Think for Salary

Hibon's picture

Different and creative.Nice job!

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

ME RECUERDA A MAC BESS LA ILUSTRACIÒN http://mcbess.com/illus.html

Guest
bobby666's picture

brilliantly done. mind-blowing. great illustration,

bobby666
Activity Score 1462
RMG Connect, India
Guest's picture

i very like it

Guest
Dzsoi's picture

Lovely. Yeah, Coca Cola Happyness Factory is about "imaginary processes" too but the message they are communicating is pretty much different.

Dzsoi
Activity Score 8603
Copywriter
Guest's picture

Is Mac Bess :)

Guest
aRianna23's picture

UUUUFFF!!! The illustrations are terrible! It looks like you went lazy on us, DDB. For a client as big as Volkswagen, which by the way is part of an industry that has to do with technology, modernity, etc. I would've expected something more elaborate that doesn't look like a 1950's ad.

aRianna23
Activity Score 279
Media Buyer at CultureSpan Marketing
k.app.ad's picture

Naïve art :

k.app.ad
Activity Score 108
Art Director at Ogilvy & Mather pvt. Mumbai |

http://www.facebook.com/profile.php?id=1201459255&v=info

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